Whether you’re an entrepreneur seeking investors for your next big idea, or the owner of a small business or employee of an organization, you probably need great business presentation skills from time to time. Here are some tips you can use to ensure impact wherever you present, leading to the best possible result.
1. Use a narrative approach
The last thing potential investors, CEOs, and even business partners want to hear is a boring lecture, especially if it’s in an industry they’re already very familiar with. While you don’t have to invoke fiction, create a narrative that your audience can easily follow as you explain your key points. Sometimes a narrative or story can make presenting a product, sale, or new business concept easier to digest and increase your chances of success. With a narrative approach, you can also tap into the emotions of your audience, who are more likely to listen to your sales forecasting and research data.
2. Edit your information
Although you may have a great deal of knowledge about your field or your business idea, you need to collect your information in an organized and understandable way. If you include too much information on your slides, your audience can quickly lose interest or even lose track. Be sure to use small phrases or sentences for each of your slides, then elaborate the rest orally to demonstrate your understanding of the topic. If your audience feels like they’re reading slides, they may assume you don’t know enough or aren’t confident in your abilities. You can always make notes or flash cards to refer to the points if you think you might forget them during the presentation.
3. Talk like a pro
Body language is sometimes just as important as verbal communication, so be sure to dress appropriately in clothing that makes you feel attractive and comfortable, and maintain a firm posture and nonchalant facial expression. Keep your voice even and calm, avoid stuttering, and speak fairly slowly so that your speech carries more weight and is easier to understand. While you should maintain a businesslike demeanor, you can let your enthusiasm for the concept or project seep through, and a few well-timed banter might be welcome, too. However, if you choose a very informal style, you may lose credibility with your superiors. Use PowerPoint templates to create a stunning presentation, then deliver it to the best of your ability.
4. Stunning Visuals
A presentation should never be full of words. Use charts, statistical diagrams, product mockups, 3D icons, business proposal templates, and other types of PowerPoint presentation tools (many available free online and downloadable for presentations) to make a strong impression and provide visual appeal to your audience . You may find that using fewer words is more effective because it gives you more space and time to show your passion for the concept rather than letting the audience read a long paragraph.
Categories: How to
Source: HIS Education