Ishita Yashvi is an Indian businesswoman. She has extensive experience in the marketing, public relations and media industries. She is a consumer behavior analyst with a deep understanding of purchasing patterns. She is the co-founder of a New Delhi-based cloud kitchen called Cross-Border Kitchen. She is also a social media influencer with over 63,000 followers on Instagram.
Wiki/Biography
Ishita Yashvi was born on Saturday, December 11, 1982 in New Delhi (age 39; as of 2021). Her zodiac sign is Sagittarius. She received her school education from Barbati Public School, New Delhi. She then completed her BA in Political Science from Sri Venkateswara College, New Delhi. Later, she went to IILM, New Delhi to pursue a degree in mass communication.
appearance
Height (approximately): 5′6″
Hair color: black
Eye color: black
family
parents and siblings
Her mother’s name is Sudha Yashvi. Her mother raised her as a single parent.
She has a sister named Umang Vanshika who is a makeup artist.
husband and children
She is unmarried.
Profession
Ishita Yashvi started working as an assistant copy editor at Marie Claire (Outlook Group Publication) in 2007. In August 2008, she started working as Senior Editor at Images Multimedia Pvt Ltd. In 2010, she started working at DLF as deputy general manager of marketing until 2018. In February 2018, she took on the role of head of marketing at Forest Essentials, which she left in December 2018. In January 2019, she launched her own restaurant ‘Cross Border Kitchens’ whose menu includes dishes like Biryani Central, BroMomo, AIM Burger, Chutney Indi, Pind Patiala, Irfan Bhai, The Meal Bowl, etc. In 2021, she also started working at Indē Wild as Head of India Consulting. She regularly contributes articles on food to various Indian magazines and tabloids.
According to Ishita Yashvi, the trends that have emerged during the COVID-19 food pandemic are:
Safety and hygiene – this is by far the most important concern for any establishment, whether it is delivery or kitchen back-end operations. Fitness Food – According to recent research, the healthy food category is booming. DIY Food Kits – These kits have become a fun trend right now. It mixes ingredients directly for consumers to assemble and cook at home, minimizing the risk of infection. “
Ishita Yashvi also writes feminist quotes.
Facts/Trivia
- Ishida Yashvi drinks alcohol occasionally.
- Her full name is Ishita Sudha Yashvi.
- According to Ishita Yashvi, she loves to wear statement jewellery, bright colours, dressy sarees, juttis and vibrant dupattas.
- In 2017, she won the New Delhi Brand Leadership Award.
- During an interview with the media, she was asked about her personal style. She then said,
I remember mixing and matching my Indian outfits when traditional Indian outfits weren’t as cool as they are now. I remember when I was growing up, there weren’t many good Indian brands, unlike now. So I always pick up fabric, style it myself, and sew it. When girls my age, when I was younger, would go for a little black dress, I would go for a halter neck blouse and a saree. Traditional Indian style has always defined me. “
- On her social media accounts, she often endorses a variety of beauty and apparel products.
- Ishita Yashvi is a dog lover. She often posts photos of her pet dogs on her social media accounts. The names of her female pet dogs are Biskit, Julie and Hazel.
- Ishita Yashvi is a fitness enthusiast. She exercises regularly.
- Ishita Yashvi founded Cross Border Kitchens in early 2019 with three of her alumni.
- Video interview with Ishita Yashvi on her entrepreneurial journey as a marketing professional.
Categories: Biography
Source: HIS Education