Masoom Minawala Mehta is an Indian fashion blogger and entrepreneur. She is the CEO of Miss Style Fiesta, a fashion portal. She is one of the leading Indian lifestyle influencers globally with over 1 million followers on social media.
Wiki/Biography
Masoom Minawala was born on December 17 in Mumbai, Maharashtra. Her star sign is Sagittarius. She studied at Bombay Scottish School in Mumbai. She was a tomboy during her school days. Masoom was active in sports during her school days and was the captain of the school football team. Minawala enrolled in HR College of Business and Economics to pursue a Bachelor of Commerce degree. Thereafter, she enrolled in a diploma course in arts. However, she did not like the environment there and dropped out after a month. Soon, she got a marketing internship at Brand Marketing India. Later, she interned at big companies like Calvin Klein. She then moved to London and enrolled in the University of the Arts London to pursue a diploma in fashion styling.
Masoom Minawala Mehta as a teenager
appearance
Height (approximate): 5′ 4″
Hair color: Brown
Eye color: Black
Family and caste
Parents and siblings
Masoom Minawala was born into a jeweller family. Not much is known about her father. Her mother’s name is Seema Minawala. She has an elder brother, Dhanraj Minawala, and an elder sister, Ruchi Kothari.
Masoom Minawala Mehta and her mother
Masoom Minawala Mehta and her father
Masoom Minawala Mehta and her parents
Masoom Minawala Mehta and her siblings
Masoom Minawala Mehta with her grandfather, father and brother
Masoom Minawala Mehta and her grandparents
Masoom Minawala Mehta and her family
husband
In 2012, Masum began dating Shailin Mehta, a diamond merchant from Antwerp.
Masoom Minawala Mehta and her husband
The two tied the knot in 2016 after dating for about four years. Their wedding, popularly known as the “Shailoom wedding,” was watched around the world and recognized by Vogue, Harper’s Bazaar, and CNN.
Masoom Minawala Mehta and her husband
Profession
Minawala began her career as a fashion blogger. In 2010, she founded Miss Style Fiesta, a fashion portal that covers personal outfits, inspiration, trend reports and daily updates from the fashion world. She then began creating digital content for the world’s leading fashion, luxury, beauty, travel and lifestyle brands. Minawala has established paid partnerships with brands such as Jimmy Choo, Yves Saint Laurent, Dior, Hakkasan, Gucci, Stella McCartney, Jo Malone, Estee Lauder and Rawpressery. Her work has been appreciated by numerous national and international publications, including Vogue, Cosmopolitan and CNN.
Masoom Minawala Mehta promotes L’Oreal Paris lipstick
In 2013, she founded Fashion Jobs India, a platform for fashion job seekers and fashion employers.
Philanthropy
Minawala launched a global campaign with Clarins and Grazia to raise funds for the United Nations National School Feeding Program. She uses her blog, Miss Style Fiesta, as a platform to empower women. Masoom also created the #WomenInBusiness series on social media, sharing her personal tips and anecdotes to empower women. In 2018, Minawala formally launched a series of content to promote mental, physical and spiritual well-being. She worked with the Mumbai NGO Dharma Bharathi Mission to provide food to low-income groups who were severely affected by COVID-19 in 2020.
Awards
- Digital Entrepreneur (2010)
- Cosmopolitan Electronics Retailer of the Year (2015)
- HSBC Business Woman of the Year (2016)
- Palladium Spotlight Minority Blogger of the Year (2017)
- Best Luxury Fashion Blogger in India (2019)
- Social Samosas Best Content Creator #30Under30
- Lokmat Most Stylish Blogger Award (2019)
Masoom Minawala Mehta wins Lokmat Most Stylish Award
Favorite things
- Street Food: Vada Pav
Masoom Minawala Mehta and Vada Pav
- Travel destination: Paris
Facts/Trivia
- Minawala enjoys dancing and painting in her spare time.
- She is fluent in Hindi, English, Gujarati, Marathi and French.
- She is better known as #MissStyleFiesta
- Masoom has also worked for some of the famous Indian fashion designers like Manish Malhotra, Anamika Khanna, Abu Jani & Sandeep Khosla and Sabyasachi.
- When asked about her blog, Miss Style Fiesta, Masoom said,
My blog represents my thoughts and ideas, my daily style record, an outlet for my editorial creativity and, simply put, my love for all things clothing. For me, style has always been a reflection of my personality. Just as an artist expresses his emotions through his paintings, I express my thoughts, my opinions and my personality through my content and of course this blog. I firmly believe in being the inventor of my own style. There are many days when I can’t imagine wearing anything other than yoga pants and no fashion guru in this world can stop me. “
Categories: Biography
Source: HIS Education