Pamela Anderson left her mark on the beautiful world, and now she is taking her influence in the space one step further.
In her weekly magazine, Arcady, Anderson announced that she had taken ownership of a new cruelty-free vegan skincare company, Sonsie.
Anderson, 56, went into detail in her “Inner Beauty” entry.
“I’m thrilled to share with you, a labor of love,” said the newly minted co-founder.
The partnership “came about organically as [Anderson’s 26-year-old son] Dylan’s longtime girlfriend introduced me to her dear friend Marie [von Behrens-Felipe]a young new mom, with a background in the beauty and fashion industry, who wanted to create simple skin care products that fit into her busy schedule [so she could put] her new family first,” says Anderson.
Pamela Anderson.
The simple creation routine initiated by von Behrens-Felipe resonated with Anderson and her current beauty needs.
She stated her desire to have a system that was “simple” that “everyone could love and use” and “do not promise anything unrealistic.”
Every time Pamela Anderson was without makeup
Instead of encouraging “false hope,” it encourages “self-love,” Anderson adds.
“I want good, tried-and-true ingredients that make me feel my best…something that keeps reminding us that we’re good enough just the way we are…no matter where we are on our ‘life’ journey.”
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Sonsie skin care.
Anderson also reveals that she’s been using a minimalist skincare routine for a year now as fans have witnessed her ditching her make-up and showing off her natural glow on red carpets and runways around the world.
The Love, Pamela the author called going makeup-free “liberating, fun, and a little rebellious.” And with Sonsie, she achieved wonderful results inside and out.
Pamela Anderson wrote a touching message about ditching makeup: ‘These days I prefer a bare face’
“I recognize myself again and have more confidence than ever – and it wasn’t about trying to look younger. I was okay with who I was and how I looked with or without makeup. It may have been an experiment, but I did it to prove something to myself… and as a bonus, I’m glad it resonated with others.”
He continues: “I feel good in my own skin. I want that too.”
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Pamela Anderson.
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As with her makeup-free journey, Anderson says she’s proud and grateful to have entered the beauty industry on her own terms.
Sonsie launches in the summer of 2023. In a press release, co-founder Marie von Behrens-Felipe calls Anderson “an icon, a pioneer and someone I deeply admire.”
The brand currently consists of serum, lip balm and moisturizing mask.
Categories: Trends
Source: HIS Education