Vineeta Singh is an Indian businesswoman and the founder of the famous Indian cosmetics brand SUGAR, which was founded in 2015.
Wiki/Biography
Vineeta Singh was born in 1983 in Anand, Gujarat, India (age 40 in 2023). She attended Delhi Public School RK Puram, New Delhi from 1987 to 2001. She pursued her Bachelor’s degree in Electrical Engineering from the Indian Institute of Technology, Madras (2001-2005). In May 2004, she did a three-month summer internship with ITC Limited, Kolkata. In 2005, she pursued her MBA from the Indian Institute of Management, Ahmedabad. While studying for her MBA, she interned for three months at Deutsche Bank, London and New York. During her internship, she completed projects with the Emerging Markets Structural team in London and the Strategic Equity Transactions team in New York.
appearance
Height (approximately): 5′8″
Hair color: black
Eye color: black
family
Parents and siblings
Her father, Tej Singh, is a scientist at the All India Institute of Medical Sciences in New Delhi. Her mother is a PhD holder.
Vineeta Singh with her parents, husband and son
husband and children
Vineeta got engaged to her college classmate Kaushik Mukherjee on October 15, 2010, and the two got married on December 4, 2011. Vineeta is the mother of two sons, Vikrant Mukherjee and Ranveer Mukherjee.
Vinita Singh’s wedding photos
Vineeta Singh with husband and son
Profession
In April 2007, after completing her MBA, she was appointed as Director of Quetzal Online Private Limited, a Mumbai-based recruitment company. After working there for almost 5 years, she co-founded “FAB BAG”, a beauty products supply company in Mumbai. She became one of India’s top businesswomen after her cosmetics brand Sugar (launched in 2015) became popular among Indian cosmetics brands. As of 2021, Sugar Cosmetics has more than 2,500 outlets in more than 130 cities in India. In an interview, while talking about her cosmetics brand Sugar, she said,
I’ve always had a strong desire to target women as my core customer, so when my first startup couldn’t scale, I decided to start a beauty subscription company in 2012 with my co-founder Kaushik. 200,000 women share their details Our preferences for beauty are at the heart of our move to SUGAR Cosmetics, which launched in 2015 as a direct-to-consumer cosmetics brand. “
Vineeta Singh and her husband at Sugar cosmetics store
She further spoke about the challenges she faced while starting her company, saying:
When we tried to raise money, we were told that the digital-first beauty market would be a small one and it would be impossible to compete with the big FMCG companies without raising hundreds of millions of dollars. We were even told that the product itself would not make a strong moat because it was a commodity. “
In 2021, her company acquired the rights from Warner Bros. and launched the SUGAR X WONDER WOMAN series, which was widely popular among Indian users. On December 20, 2021, she appeared as one of the judges in the reality TV show “Shark Tank India” aired on Sony Channel. In the show, entrepreneurs present business presentations to a panel of five investors, or sharks, and ask them to invest in their startups. Some of the startups Vineeta has invested in during the TV show include:
- Nocd Energy Drink (energy drink brand) Rs 20 lakh, 15% stake Vineeta Singh
- Blue pine Foods (frozen food brand) is owned by Ashneer Grover, Vineeta Singh and Aman Gupta for Rs 7.5 million or 16% stake
- Ridebooz (urban utility brand) Rs 40 lakh, 50% owned by Ashneer Grover and Vineeta Singh
- Mycosiq (skin care brand) Rs 50 lakh, 25% owned by Vineeta Singh and Anupam Mittal
- Heart up my sleeves (fashion accessories brand) Rs 25 lakh, 30% owned by Vineeta Singh and Anupam Mittal
- Skippi Popsicle (popsicle) – Rs 1 Crore, 15% Equity, judged by Vineeta Singh and other judges
Awards and Achievements
- Delhi Entrepreneur Awards 2019 Startup of the Year Award
Vineeta Singh wins Startup of the Year award
- On the cover of Forbes Most Powerful Women in Business (MPW) (December 2021)
Vineeta Singh on the cover of Forbes magazine
- Economic Times 40 Under 40 List (2021)
Favorites
books)
- The Difficulty of Difficulties by Ben Horowitz
- Pour your heart into it Howard Schultz
- Robert Iger’s Journey of a Lifetime
- “Steve Jobs” by Walter Isaacson
- Tuesday with Maury Mickey Albom
- The Psychology of Money by Morgan Howser
- Fantasy: The Adventures of a Reluctant Messiah by Richard Bach
- “The Prophet” by Kahlil Gibran
- Grit: The Power of Passion and Perseverance Angela Duckworth
net worth
As of October 2033, her net worth was estimated to be Rs. 3 billion rupees.
Facts/Trivia
- While in college, she won many badminton championships.
- In the early years of her career, she faced various financial challenges. She even took a job for Rs. A monthly salary of 10,000 yuan can meet her expenses.
- After graduating from B-school, she got a placement job worth Rs. The annual salary was Rs 1 crore, but she turned down the offer as she wanted to start her own business.
Vineeta Singh’s story was profiled in The Weekly magazine in 2007
- She is a marathon runner and triathlete. As of December 2021, she has participated in more than 14 marathons in South Africa for three consecutive years, including the Comrades 89km Run. Vinita completed the Iron Man Triathlon with her husband. In addition to running, she also participates in various sports such as swimming and cycling. In an interview, when talking about running a marathon, she said:
I started running many years ago and have run probably over 14 marathons and full marathons, which are about 42 kilometers. When I was competing in ultra-marathons, I signed up for this race called Comrades, which is an 89-kilometer ultra-marathon in South Africa that must be completed within 12 hours. It’s the largest and oldest ultramarathon in the world, and I’ve actually run it three times! “
She added,
One year I even won a bronze medal in that competition. I also participated in the Iron Man Triathlon with my husband Kaushik, starting with a 3.8km open water ride, then a 180km bike ride, then a 42km run, finishing it all in 17 hours, earning index. There are many other half marathons and triathlons held in India in which I have finished on the podium. While I don’t consider them huge accomplishments, I sincerely believe that having passion outside of work makes me a better person. That’s why I follow it. “
- She was often spotted drinking at parties and events.
Vinita Singh in the restaurant
- In an interview, she shared her secret to success. she says,
If you want to do world-class things, you have to keep contributing to your work and be patient with the results. “
- As of January 2022, her YouTube channel “Sugar Cosmetics” has 423,000 subscribers.
- She has appeared in various business magazines.
Vineeta Singh featured in Business Today (2021)
- In 2018, she was invited as a guest speaker at TEDx in Pune on the topic “How to Transform Fear into Victory”.
- In 2021, Vinita appeared on the TV game show “Kaun Banega Crorepati” as one of the experts.
- In an interview, she was asked what is the motto that defines her work and personal life. she says,
Don’t be afraid of bold decisions you believe in. I’ve always wanted to build a brand with women at its core and worked hard to turn that dream into a reality. Another motto I’ve learned as a runner and entrepreneur is that agility is important no matter what challenges we face. Growth is not about how fast you reach your goal, but how you sustain it once you reach it. “
Categories: Biography
Source: HIS Education