Dairy Queen is known for its iconic Blizzards — but that’s not the frozen treat currently buzzing all over TikTok.
The ice cream chain’s cupcakes recently went viral on TikTok with users giving taste tests of the mini frozen treats that are actually an ice cream cake in a cup.
One TikTok user, Matilda Patterson, posted a video of herself trying the sweet treat and has since garnered nearly 10,000 likes.
“I was influenced to buy this secret Dairy Queen item — a cookie in a cup — and look how cute it is,” she says at the beginning of the video. “It’s like a secret menu item and you have to ask for a cupcake in a cup, which is basically like an individual serving of their ice cream cake.”
While other videos circulating on TikTok feature different designs and festive toppings, Patterson’s featured a spring theme. On top of her mug was a frozen chicken in a bed of grass flowers.
Dairy Queen is adding a new ice cream cone dipped in confetti cake in anticipation of spring
After taking a bite, she said the flavor was “exactly what you’d imagine – amazing.”
Dairy Queen’s official TikTok account got in on the fun and commented on her post.
Dairy Queen’s Cupcakes are going viral on TikTok.
Matilda Patterson | @ky_mom_79
“We love the moment ✨treat yourself✨”, they wrote.
While some DQ customers are tasting the little delights for the first time, other customers claim the cookies are nothing new. “This is crazy! I thought everyone knew about this. I’ve been ordering them for 20 years!!” one wrote, while another said: “What! We can get them out of the freezer at our DQ! That’s crazy because some places have a secret menu.”
A Dairy Queen spokesperson confirmed to PEOPLE why the cookies may not be available everywhere.
“Because our restaurants are independently owned and operated, the availability of DQ Cupcakes may vary by location,” the statement said. “Fans can check with their local DQ restaurant to see if they’re on offer. Fans can also follow our social channels for the latest news on DQ flavors and product offerings.”
One Michigan-based Dairy Queen franchise with the username @dqhallrd shared a TikTok video detailing how to make the popular cupcakes amid their viral moment.
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Dairy Queen’s Cupcakes are going viral on TikTok.
Matilda Patterson | @ky_mom_79
They started with a chocolate soft serve on the bottom, followed by a cold cake and a crunchy cake. Next up was vanilla soft serve that was flattened to allow for decorating. The employee then inserted a few flowers made from frosting on top of the treat.
The discontinued Dairy Queen Blizzards and other treats are no longer on the menu
DQ had some exciting announcements this spring. They recently announced that the Cherry Cone Dip will be back on the menu after it was discontinued last spring.”We know our fans love Cherry Dipped Cones and we’re excited to bring this sweet offering back for a limited time at participating locations,” said a brand representative in declare.
In February, the ice cream chain also introduced its newest cone flavor for spring: the Confetti Cake Dipped Cone. It’s made with the brand’s creamy soft serve and dipped in a “confetti coating filled with confetti pieces” flavored with rainbow confetti, according to the release.
Categories: Trends
Source: HIS Education