The nearly minute-long clip culminates with Kardashian fiercely throwing lipsticks
Take a tour of Kim Kardashian’s office!
The 43-year-old multi-hyphenate took on the viral “of course” TikTok trend by peeking into her SKKN BY KIM office in a video uploaded to the platform on Wednesday. The nearly minute-long clip began with Kardashian standing in a hallway filled with her magazine covers.
She then stepped into her glamorous room, which had a mannequin custom-made for her, past a wall filled with a giant television screen showing her beauty campaigns and a table with a 3-D model of “my brain and my plane.”
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In another room, the brand’s products were placed across the walls. She ended the video by showing off a room she said was “custom Rick Owens.” On Tuesday, Kardashian made a big announcement on the SKKN BY KIM Instagram account.
“Okay guys, I’ve been reading the comments on the SKKN account and so many of you want us to bring back color cosmetics,” she says at the beginning of the video before reading comments from fans asking her to create new makeup products.
After blowing a kiss and saying, “Guys, I hear you,” the video ends with the date January 26, 2024 flashing across the screen.
Kim Kardashian shows off the desk space in her office.
Kim Kardashian/Tiktok
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The brand’s debut collection launched in June 2022. Kardashian said her diagnosis of psoriasis — an autoimmune disorder that causes scaly, red patches that often itch on the skin — served as inspiration for the brand.
“What started as a diagnosis of psoriasis became the catalyst for my journey of skin care discovery, inspiring me to learn more about my skin and how to care for it,” she said in a press release. “Working with some of the top dermatologists and estheticians over the years has given me an incredible opportunity to learn from their expertise—and I knew I had to share my knowledge.”
SKIMS, the Kardashian’s shapewear brand, has also seen similar praise from fans. The brand has collaborated with celebrities such as Cardi B, Kim Cattrall and Patrick and Brittany Mahomes.
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Kim Kardashian shows off the product room in her office.
Kim Kardashian/Tiktok
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In October, the brand became the official underwear partner of the National Basketball Association (NBA), the Women’s National Basketball Association (WNBA) and USA Basketball. In a press release, the brand said it’s the start of a multi-year partnership that will “harness the power of basketball to create excitement and demand.”
Categories: Trends
Source: HIS Education