If you don’t know Campbell Hunt Puckett by her real name, you probably know her by her nickname “Pookie.”
The Atlanta-based content creator and former flight attendant recently hit the TikTok jackpot when she and her husband Jett Puckett (a dental business consultant who the internet considers a Matt Damon lookalike) went viral for one of their outfit-of-the-day videos.
The post, which has more than six million views to date, cemented them as style influencers on the rise, but the real viral moment was when Jett called his wife “Pookie” and gushed about her look. And so the “Pookie Pair” concept was born.
Campbell “Pookie” Hunt Puckett and Jett Puckett.
Campbell Puckett/ Instagram
Campbell’s chic style combined with Jett’s admiration for her, plus the mere fact that he calls her “Pookie,” is what made the husband and wife (who got engaged 10 months after meeting and married in April 2018) one of the favorite duos on the internet. And we, like Campbell’s 254.5k followers, can’t take our eyes off their content.
Below, we’ve rounded up some of the couple’s looks that we can’t stop talking about.
#1 Pookie’s viral look
Millions of people watched Campbell and Jett show off their Friday night date looks in this video shared on January 14.
“I’m taking Pookie to a new place tonight with three other couples and Pookie’s lookalike absolutely incredibly. Dear God, baby, I love all black,” Jett says of Campbell’s outfit, which features a lace top and cardigan from Revolve, GRLFRND jeans, Jennifer Lopez heels, and her “Kelly” (short for her Hermès Kelly bag, of course).
Jett wears everything designer, including his Gutteridge cerulean blazer (a Christmas gift from Campbell), his Hermès belt and his Lucchese boots.
#2 “Quintessential Pookie Outfit”
This should be titled “Pookie Dressing 101.”
In a video shared five days ago, Campbell wears what Jett describes as “quintessential Pookie attire”: a black turtleneck, blue jeans, knee-high boots, a knitted sweater slung around her shoulders and a tan fedora.
And fun fact: Jett loves his lady in a hat. “She’s so cute,” he says in the clip, which shows Campbell hanging out at the ranch.
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#3 Pookie and Jett take on the “mob wife” look.
In a video posted on Jan. 16, Campbell declares that she’s officially in her “mob woman era” while wearing her grandmother’s fur coat and her black Kelly bag.
The TikTok-viral aesthetic is what you would imagine on the ladies The Soprano family and is a favorite among celebrities such as Chrissy Teigen and Khloé Kardashian. Jett also joined the trend.
#4 “Drop Dead Gorgeous” Cheetah Print
Jett goes wild over the cheetah look on his wife.
In the post posted on Jan. 21, Campbell wears a look that ticked off all of her husband’s favorite styles: a white cropped top, cheetah-print pants, and knee-high boots.
“So I’m back from a week long work trip and Pookie, my drop dead gorgeous wife, is wearing a drop dead sexy outfit,” Jett gushes. “These clothes are clean fire. The whole outfit is simply sexy.”
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#5 Pookie’s collection of Hermès bags
Campbell’s growing collection of Hermès handbags deserves praise.
In a vlog shared on January 4, Campbell revealed that Jett had given her a beige Hermès Birkin. Then, later in the video, she took her followers on her shopping session at a designer store in Paris, where Jett bought her more bag (Kelly which she carries in many of her videos) because Pookie can never have too many Hermès accessories, right Jett?
Categories: Trends
Source: HIS Education