The UK’s cheapest supermarket for a 62-item basket has been revealed – and it has beaten Lidl and Asda to the top spot.
Aldi was the cheapest large supermarket in August, according to Which?.
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Who? revealed the cheapest supermarket for a basket of 62 items in August
Consumer Champion looked at the average price for a basket of typical goods which cost just £110.58 at Aldi.
That compares to £140.89 at posh retailer Waitrose which was the most expensive – a difference of £30.31.
Another discounter, Lidl, was in second place, with items priced at £111.88 for those who signed up to the Lidl Plus loyalty program – just £1.30 more than Aldi.
Meanwhile, without Lidl Plus the same basket of goods was just a fraction more expensive at £112.17, but still came second.
Asda was third with a price of £121.85 and Tesco fourth when taking into account Clubcard (£123.13) and non-Clubcard (£123.62) prices.
Sainsbury’s shop with Nectar card sets Which? team back £123.75 and without £129.63 – £5.88 more – but means the supermarket is still in fifth place.
Morrisons and Ocado took fifth and sixth place with goods costing £129.79 and £133.99 respectively.
Ele Clark, senior Which? money and shopping editor, said: “Our latest monthly analysis again sees Aldi as the UK’s cheapest supermarket.
“Given the continued pressure of high food prices on household budgets, it is understandable that many people are choosing discounters to cut costs.
‘Oh man!’ sweet tooths scream as Aldi drops a brand new deep fryer into the middle aisle… and it has a 3l capacity
“By switching supermarkets, consumers could save 22%, highlighting the benefits of shopping around.”
It is worth bearing in mind that research carried out by Which? was based on prices for a list of 62 products in August.
This means that they are just a snapshot of what you might pay for them at different times of the year.
Prices in supermarkets change frequently, sometimes daily, and you will find items on offer one week in one chain and the next week in another.
How is your supermarket ranked?
Which?’s monthly analysis looked at eight of the UK’s biggest supermarkets and compared the prices of dozens of everyday essentials.
Here are the results for August:
- Aldi – £110.58
- Lidl (with Lidl Plus) – £111.88
- Lidl (without Lidl Plus) – £112.17
- Asda – £121.85
- Tesco (with Clubcard) – £123.13
- Tesco (without Clubcard) – £123.62
- Sainsbury’s (with Nectar) – £123.75
- Sainsbury’s (without Nectar) – £129.63
- Morrisons – £129.79
- Ocado – £133.99
- Waitrose – £140.89
This is not the first time in the past few months that Aldi has come first in the Which? about the cheapest supermarkets.
The German discounter, which is looking to massively expand its physical presence in stores across the UK, has been crowned the cheapest supermarket in July and June.
It has also been crowned the cheapest supermarket in 2023, beating other major chains including Lidl, Asda and Sainsbury’s to the top spot.
In other retail news, Heinz has confirmed it has pulled an “amazing” soup from its shelves, leaving customers devastated.
In addition, Aldi customers are rushing to buy Celebrations tubs because they hit the stores with the lowest prices.
What is the price of loyalty?
Loyalty schemes are all the rage, but what is the price of loyalty? Here’s everything you need to know…
Sainsbury’s, Tesco and Morrisons are the three main supermarkets that offer loyalty deals to customers – where you can get discounts on certain products.
All are free to sign up, so the obvious advantage is that you can save money without spending a fortune.
Different supermarkets will offer exclusive discounts on different products, so it’s worth seeing which one best suits your weekly shopping.
In any case, be wary of supermarkets artificially inflating the prices of their goods to make it seem like you’re getting a better deal than you really are.
Consumer group Which? previously revealed that Sainsbury’s and Tesco had increased the prices of everyday goods and then slapped loyalty prices on them thinking customers wouldn’t notice.
In any case, it’s worth shopping even if you buy your weekly basket from a supermarket that offers loyalty prices.
Supermarkets change their prices all the time, sometimes several times a day, so it’s worth checking to make sure you’re getting the best price for an item.
You can use sites like Trolley to see price comparisons at major supermarkets for any item.
Do you have a money problem that needs to be solved? Get in touch by emailing [email protected].
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Categories: Optical Illusion
Source: HIS Education