Smashbox’s Popular Smoothing Primer Is Now Available at Amazon — and It’s Already on Sale

Smashbox Cosmetics just joined Amazon, adding to the growing list of premium beauty brands you can get with a Prime subscription.

The Estée Lauder-owned makeup line opened its own Amazon store on August 8, and you can get good deals on the best sellers right now. Smashbox essentials like Be Legendary Prime & Plush Lipstick and Original Photo Finish Primer are on sale just days after launch.

The brand’s new storefront has an entire section dedicated to its primers, so you can find one that will do exactly what you need, whether it’s fighting redness, shrinking pores or keeping oil at bay.

Shop for Smashbox products on Amazon

• Original Photo Finish Smooth & Blur Oil-Free Primer, $34 (orig. $41.97)
• Halo Healthy Glow All-In-One Tinted Moisturizer, $41
• Super Fan Lash Lengthening Mascara, $28
• Always On Longwear Matte Liquid Lipstick, $27
• Always On Hyaluronic Acid Foundation, $45
• Brow Tech Matte Dual Brow Pencil, $21
• Photo Finish Illuminate Glow Primer, $16
• Be Legendary Prime & Plush Lipstick, $22 (originally $28)
• Always Sharp Kohl Eyeliner, $27
• Smashbox X Becca Full Coverage Brightening Under Eye Cream, $33

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Smashbox Original oil-free coating for smooth and blurry photos

Amazon

Orig. $42 $34 on Amazon

Smashbox’s Original Photo Finish Primer is a longtime makeup artist favorite, thanks to its instant skin-smoothing effect and the way it wears as a base under other products. One famous wearer is Pamela Anderson, who campaigned for this Smashbox primer earlier this year. It’s vegan, cruelty-free — two more reasons Anderson says she’s a fan — and infused with vitamins A and E, which boost collagen production and lock in moisture.

Smashbox Halo Healthy Glow All-In-One Color Moisturizer

Amazon

$41 on Amazon

Makeup artist Martha Stewart uses a tinted moisturizer on her every day before applying any makeup, and this Healthy Glow Tinted Moisturizer has SPF 25, hyaluronic acid to boost hydration, and a little color for extra vibrancy. “Tinted moisturizers get a bad rap for not doing any good, but Smashbox nailed this one,” wrote one customer who’s a fan of their natural look. This product is from Smashbox’s Halo line, which also includes our Editors’ Choice for Best Concealer in PEOPLE’s 2023 makeup awards.

Smashbox Super Fan Eyelash Extension Mascara

Amazon

$28 on Amazon

If your lashes are leaving you uninspired, Amazon customers highly recommend Super Fan Mascara. A look through the reviews shows many customers who vouch for its ability to make your lashes look longer. “I’ve tried hundreds of mascaras over the years, and this one is the best,” wrote one of nearly 1,000 five-star reviewers. “The wand is long and puts mascara on each one [lash] perfectly lump free. It also washes off easily.”

Shop the entire Smashbox Cosmetics store on Amazon to find a few new favorites starting at just $16.

Smashbox Always On Longwear Matte Liquid Lipstick

Amazon

$27 on Amazon

Smashbox Always On powder with hyaluronic acid

Amazon

$45 on Amazon

Smashbox Brow Tech Matte double eyebrow pencil

Amazon

$21 on Amazon

Smashbox Photo Finish Illuminate Glow Primer

Amazon

$16 on Amazon

Smashbox Be Legendary Prime & Plush Lipstick

Amazon

Orig. $28 $22 on Amazon

Smashbox Always Sharp Kohl Eyeliner

Amazon

$27 on Amazon

Smashbox X Becca Full Coverage Brightening Under Eye Cream

Amazon

$33 on Amazon

Categories: Trends
Source: HIS Education