A match made in fast food heaven has arrived: Taco Bell and Cheez-Its are teaming up to bring the world a brand new Crunchwrap Supreme and Tostada!
On Thursday, May 30, Taco Bell announced its cheesiest and crunchiest menu items yet. Starting Thursday, Taco Bell Rewards members will be able to order The Big Cheez-It Crunchwrap Supreme and Big Cheez-It Tostada on the Taco Bell app. Everyone else can order these new crispy creations nationwide starting June 6.
Both new menu items feature Cheez-Its that are 16 times their normal size creating a “1:1 crunch to cheese ratio,” according to a press release.
The Big Cheez-It Crunchwrap Supreme still includes the original lineup of ingredients — seasoned beef, nacho cheese dip, lettuce, reduced-fat sour cream and a grilled flour tortilla wrapped around the outside — but the traditional tostada in the middle will be replaced by a big Cheez-It. The handheld feast will cost $5.49 and will be available at participating locations for a limited time.
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Likewise, the Big Cheez-It Tostada features a jumbo cracker topped with Taco Bell’s signature beef, diced tomatoes, lettuce, shredded cheese and reduced-fat sour cream. The new item is priced at $3.99.
Finally, if the Big Cheez-It Crunchwrap Supreme isn’t enough to satisfy your Taco Bell cravings, the fast food chain also offers a Big Cheez-It Box for $8.99. According to the press release, the box includes a “Big Cheez-It Crunchwrap Supreme, Beefy 5-Layer Burrito, regular-sized Nacho Fries and a medium-sized drink.”
Taco Bell X Cheez-It Crunchwrap Box.
Taco Bell
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“This collaboration is not just a merger of two legendary brands; it’s about taking fans’ spirit of innovation to create something truly larger than life,” said Liz Matthews, Taco Bell’s global director of food innovation. “We’re thrilled to launch this exciting partnership nationwide and offer fans a whole new way to experience the classic cheesy and crunchy flavors they love from Taco Bell and Cheez-It.”
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Taco Bell and Cheez-It first teamed up to create the Big Cheez-It Crunchwrap Supreme and Big Cheez-It Tostada in 2022, where the menu items were released for a limited time at the Taco Bell location in Irvine, CA. Now the two brands are bringing their cheese lovers’ dream collaboration across the country for a limited time.
Categories: Trends
Source: HIS Education