Jennifer Lopez Goes Full ‘Jenny from the Block’ with Hats, Chains and Fur for This Is Me…Now Press Tour

• Jennifer Lopez embarks on a press tour of New York for her new album, This is me…Now, and makes it a fashion show with more designer looks.
• The studio album is Lopez’s ninth and is the follow-up to her 2002 album. This is me… Then.
• Lopez’s latest music project is accompanied by a star-studded Amazon Prime Video short of the same name, plus a string of 34 North American arena concerts planned for this summer.

You best believe that when Jennifer Lopez unveils a new project, she embarks on a glamorous press tour to promote it.

We saw her when she did it Mother released on Netflix last May (she delivered six fierce looks) and at Paris Fashion Week (no announcement here, only Lopez did the most with four outfit changes).

Now that her latest project, This is me… now — the follow-up album to her 2002 album. This is me… Then — finally in the world, Lopez, 54, is pulling out all the stops in New York to celebrate.

Stylists Rob Zangardi and Mariel Haenn came up with a dream wardrobe for the “Hummingbird” singer, who’s seemingly reverted to her Jenny from the Block days with plenty of Y2K-inspired outfits this month.

In just six days, the actress (who was also just named co-chair of the 2024 Met Gala) managed to pull off seven different looks — and we’ve got them all right here! Scroll through to see the Lopez fashion we can’t get enough of.

Shooting for the stars

Jennifer Lopez at the premiere of “This Is Me… Now: A Love Story” on February 13.

John Salangsang/Shutterstock

This heavenly fashion moment at This is me now: a love story the premiere is probably written in Lopez’s February 13 horoscope.

As the producer, co-writer and star of the Amazon Prime Video short film that accompanied her album, Lopez wore a look that literally translated her star power.

Her dress of choice: a Zuhair Murad design with a plunging velvet bodice and separate sleeves, plus a floor-length skirt with all 12 zodiac signs embroidered in silver embellishments. Her sun sign, Leo, was front and center.

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Luxury in a package

Jennifer Lopez wears two fur coats in New York on February 16.

Gotham/GC images

You’ve probably heard of fur boots, but what about fur heels? Lopez toured all of Manhattan (probably in it This is me… now branded van) sports the latter.

On February 15, Lopez struck her fiercest pose outside View studio in a Saint Laurent fur coat (pictured right). Underneath all that luxury? Deep beige Rabanne jumpsuit with metallic trim and cut out waist, gold platforms and double chain necklace.

She broke out another fur coat (seen left) on February 16, pairing it with a gray hoodie, micro-leather shorts worn over leggings, and high heels for a cool street-style effect.

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You can’t beat this!

Jennifer Lopez wears an Alaïa look for the “Today” show (left) and a vintage Donna Karan jumpsuit and coat in Bronx, New York (right).

James Devaney/GC Images; Gilbert Carrasquillo/GC Images

It’s rare to see Lopez cover her Hollywood-level hair (who can blame her?). So when we saw her inside two headwear-focused outfits on February 15, we ditched it all.

Earlier in the day, Lopez brought Parisian flair to the Big Apple with a plaid beret she wore with a purple fur coat, Alaïa suit and cut-out leather gloves. Emily in Paris vibrations? Oui!

She later went to the Bronx, her old neighborhood, and ditched the fancy hat for a cool leather one. She paired this one with a vintage midnight blue Donna Karan jumpsuit and coat and Marli necklaces. “She’s still Jenny From The Block,” her stylist Haenn wrote of the nostalgic “fit.”

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Glam in every way

Jennifer Lopez shines in a neon pink dress on “The Tonight Show Starring Jimmy Fallon” (left) and a sexy skirt suit (right).

Jason Howard/Bauer-Griffin/GC Images; Todd Owyoung/NBC via Getty

These two looks are an example of how versatile Lopez’s style is.

She can leave from Today On February 15, dressed in a business blouse, sexy with a leather pencil skirt and dominatrix boots, to turn the other way in a neon pink party dress The Tonight Show Starring Jimmy Fallon a day later.

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Source: HIS Education