Calling fans of cinnamon buns!
Wendy’s is upping its breakfast game by teaming up with Cinnabon on their latest flavor innovation: Cinnabon Pull-Aparts.
Starting February 26, the sweet treat will be available at Wendy’s eateries during breakfast. According to the post, the new breakfast item is “Wendy’s spin on the classic cinnamon roll while still maintaining the product’s familiarity.”
Cinnabon Pull-Aparts consist of Danish pastry topped with a glaze baked with cinnamon, brown butter and sugar. Each is also slathered in the pastry brand’s legendary cinnamon cream cheese frosting with a “subtle hint of citrus.”
While the design of the new innovation may differ from a typical cinnamon roll, Wendy’s says the classic flavors still come through.
Wendy’s is adding new Cinnabon Pull-Aparts to its breakfast menu.
at Wendy’s
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In August, the fast-food chain released another popular breakfast food they’ve been working on for a year and a half: English Muffin Breakfast Sandwiches.
Sandwiches feature “a freshly cracked egg, your choice of oven-baked applewood smoked bacon cooked daily (unlike the others…) or a savory grilled sausage and finished with melted American cheese,” according to the release.
That “other guys” comment seems to throw shade at McDonald’s McMuffins, which feature bacon that’s pre-cooked and reheated on-site, according to their website.
Wendy’s is rolling out new English muffin breakfast sandwiches and seemingly outshining McDonald’s
English muffin sandwiches have joined the breakfast lineup with classics like French toast sticks, croissant sandwiches, and biscuit sandwiches.
Wendy’s is also adapting regular menu options with breakfast options, such as the breakfast Baconator and Frosty cream cold brew, which is another new addition to the menu.
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In July, the brand announced Frosty cream cold drinks. They are a mix of slow brewed, smooth cold brew and Wendy’s Frosty Cream plus your choice of vanilla, chocolate or caramel syrup.
Categories: Trends
Source: HIS Education