Kylie Jenner channeled the reality of the Y2K bomb, following in her sisters’ footsteps.
The entrepreneur and reality TV star, 26, stepped out in LA to celebrate her new vodka soda brand, Sprinter, with a launch event. Based on her dress choice, Jenner was clearly ready to dish out all the sexy vibes at the party.
The Kylie Cosmetics mogul and mother of two wore a latex cut dress that had all the elements to become the sexiest look of the night. Its curvy silhouette was teamed with a plunging neckline that showed cleavage and a hint of side bust, as well as criss-cross straps that revealed skin. Clear bare heels completed the look.
Kylie Jenner was joined by mom Kris Jenner and sister Khloé Kardashian at the launch party for the new vodka soda
Kylie Jenner simultaneously went bold and channeled her sisters’ Y2K style at the Sprinter launch party.
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Kylie styled her black hair in loose waves and kept her glowing glow on a glittery base and full mauve lips.
Her inspiration? None other than her older sisters Kourtney Kardashian, Kim Kardashian and Khloé Kardashian. In several snaps of the outfits she shared on Instagram, Kylie uploaded a throwback photo of the trio in bikinis, glowing skin tones, and super-big hair (we’re talking insanely high volume) in mid-moments.
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Khloé Kardashian supports sister Kylie Jenner at her Sprinter launch party.
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Khloé also followed suit in a little black dress. The The Kardashians star, 39, was photographed outside the event in a one-shoulder mini cut, sheer leggings, heels and sunglasses.
Matriarch Kris Jenner, accompanied by partner Corey Gamble, went the opposite color direction, choosing a white tuxedo, albeit with black lapels and embellishments to match her daughter’s aesthetic.
Kylie celebrated her new launch in the most brilliant way. In behind-the-scenes clips she shared on her Instagram Story, she gave fans a glimpse of the cool decor, from a blue room with stacks of her drinks in every corner to a neon sign with the brand’s logo on the wall.
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Kylie Jenner arrives at the conclusion of the 2024 Vanity Fair Academy Awards on March 10.
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Kylie Jenner fronts Sam Edelman’s latest campaign: ‘Fashion is a source of power’
Of course, Kylie had to go all out for her first foray into the liquor market, following her older sister Kendall Jenner, who launched 818 Tequila in 2021.
But in this year alone, she worked on many other projects and ventures. Earlier this month, she launched her new fragrance, COSMIC, and threw a release party, which was clearly the perfect excuse to glam up, which Kylie did in a skin-baring ruby dress (a similar color to the Ludovic de Saint Sernin dress she wore on Vanity Fair Oscar party).
Then, within days, she announced her new gig as Sam Edelman’s first brand ambassador. “This campaign epitomized that fashion is more than just something to wear, it’s a source of power,” Kylie announced her appointment in a press release.
Categories: Trends
Source: HIS Education